(June 11, 2014) Newly crowned French Open champion Maria Sharapova has added another product to her endorsement list – a perfume. The Russian will be the new face of Avon Luck for men and women.
“I am excited to represent Avon Luck, a fragrance that reminds us to savor and truly enjoy our triumphs,” says Sharapova. “I always say the harder you work, the luckier you are because you strive for bigger goals. I love being able to partner with a company like Avon that empowers women around the world to accomplish their dreams.”
“When we created Avon Luck, we wanted to capture the intoxicating charisma of someone who creates her own luck in life,” explains Patricia Perez-Ayala, Avon Chief Marketing Officer. “As one of the top ranked tennis players worldwide, and a sophisticated natural beauty, Maria perfectly captures this sense of energy and possibility. She’s the ideal spokesperson for a fragrance that exudes happiness and a feeling of being on top of the world.”
The fragrance will launch in Europe in September, North America in October followed by Asia Pacific in November through Avon Representatives and www.avon.com.