WHITE PLAINS, N.Y., February 25, 2014 – The United States Tennis Association (USTA) announced that in conjunction with World Tennis Day on March 3rd, it will launch thousands of Tennis Play Events nationwide throughout the month of March. These events are designed to encourage families and children of all ages and skill levels to try tennis. To help garner excitement for the initiative and to inspire youth, the USTA will attempt to set the GUINNESS WORLD RECORDS® title for the ‘‘Largest Tennis Lesson.” The event, which will be held on March 2nd, will feature more than 250 children from local youth organizations in the New York area participating in the GUINNESS WORLD RECORDS attempt at the USTA Billie Jean King National Tennis Center in Flushing Meadows, N.Y.
The event coincides with the World Tennis Day celebration at New York’s Madison Square Garden, which will feature US Open and Wimbledon Champion Andy Murray facing former world No. 1 Novak Djokovic, and a sibling doubles matchup between the Bryan brothers, Bob and Mike, and the McEnroe brothers, John and Patrick in the BNP Paribas Showdown. The USTA will hold a special presentation recognizing the World’s Largest Tennis Lesson preceding the evening’s tennis matches at the Garden.
Joining the efforts to get kids excited about the sport is Judy Murray, mother of Andy Murray, who will participate in the special presentation and on-court youth tennis demonstration with local New York City kids.
“I am excited to be part of the USTA’s efforts to enrich the lives of young people,” said Judy Murray. “Tennis is a fun way for parents to play with their children and encourage them to lead an active and healthy lifestyle.”
Since 2009, the USTA has led the charge in using World Tennis Day to provide a platform for facilities to register children for spring and summer programming. To date, more than 6,500 youth tennis events have been held as part of that initiative. Youth Tennis is focused on ensuring a positive first experience for kids by offering play for all ages and levels. An early, positive experience in sports is vital and creates a lifelong commitment to an active lifestyle.
“World Tennis Day is a celebration of our sport and a great platform to bring attention to the importance of getting kids active and ensuring a positive first experience in the sport,” said Dave Haggerty, Chairman, CEO and President of the USTA. “These efforts are part of USTA’s long-standing commitment to increase access to the sport. If we reach children when they are young enough, they can learn to love physical activity and tennis for life.”
The GUINNESS WORLD RECORDS attempt will take place March 2nd from 9:00 a.m. – 9:30 a.m. EST at the USTA Billie Jean King National Tennis Center. Participating youth organizations include the New York Junior Tennis and Learning and the Harlem Junior Tennis and Education programs, among others.
The GUINNESS WORLD RECORDS presentation is scheduled to take place at 6:15 p.m. EST on March 3rd. The doubles match will be featured on ESPN3 at 7 p.m. followed by the singles match on ESPN2 at 9 p.m. The BNP Paribas Showdown is a production of StarGames and MSG Sports. Tickets are on sale now at the Madison Square Garden box office, online at www.thegarden.com and all Ticketmaster outlets.
To find a Tennis Play Event and information how families can get involved, visit youthtennis.com.